Competitors

Know where you beat your competitors, and where they beat you.

Name up to five competitors. We score each one beside you on nine things, from page speed to backlinks, read their pages the way we read yours, and show you exactly where the gap is.

Nine dimensions

Find out where they beat you, and by how much.

You name up to five competitors. We score you and each of them on nine things, from page speed to backlinks to Business Profile. Every score sits beside yours, so the gap is a number, not a guess.

Strategy & Reporting, run by our team →
Their pages

Read their pages as easily as you read yours.

We index a competitor’s site the way we index yours: every page, its headings, word count and links. Want to know which of their pages covers a topic you want? Open it and read it.

Their backlinks

See exactly where their backlinks beat yours.

We count the referring domains behind each competitor and sort them by authority, drawn beside yours. You see whether they lead on a handful of strong sites or on sheer volume, and which band the gap sits in.

Google and AI

See who wins each of your topics on Google and in AI answers.

Search & AI Visibility scores every site that shows up for your topics and names the leader of each one. The competitors you score here sit on that board too, so you see who wins each topic and by how much.

See Search & AI Visibility →

Take the scores wherever your team works.

In your login, in the deck, or in a spreadsheet.

Client loginEvery run, with a score per dimension for you and each competitor.
Deck slidesThe competitor slides in your deck read the same numbers.
Their pages, readableA competitor’s page index in Pulse, open to your team.
Spreadsheet exportScores by dimension and competitor, ready for your analysis.
Visibility leaderboardEvery competitor on the share-of-voice board, topic by topic.
Ask the AgentAsk where a competitor beats you and get the answer from the latest run.

Straight answers about Competitors.

Which competitors does it score?

The ones you pick, up to five per run. Change the list any time and run it again.

What are the nine dimensions?

Technical health, page speed, content depth, content freshness, schema markup, domain authority, backlink profile, local backlink authority and Business Profile presence. You choose which to score on each run.

How often does it run?

When you need it. Your strategist runs it when a decision calls for it, and every run is kept, so you can compare two.

Can we see a competitor’s traffic?

No. Nobody outside a company has its traffic numbers, so we don’t guess at them. Everything on the page is measured from their site, their links and where they show up in search and AI answers.

Can we see their backlinks?

You see each competitor’s referring domains by authority band, beside yours, so you know whether they lead on strong sites or on volume.

Where does the Google and AI comparison live?

In Search & AI Visibility. It scores every site that shows up for your topics and names the leader of each one. The competitors you track here sit on that board.

Find out who’s beating you, and where.

Send us your site and up to five competitors. We’ll run the analysis and walk you through the scores.