Reach the contractors and operators you sell to, and hand your reps the ones who reply.
Contractors are busy and hard to reach. You tell us who you want to sell to. We find them, write to each one in plain language, and hand your reps the ones who want to talk.
The trades we can reach.
From independent contractors to multi-market operators and franchise systems, found by trade and by market.
Contractors found by trade and by market.
Tell us who you sell to: which trades, what size of business, and where. We build the list from 10M+ US businesses, sorted by location and trade, so it includes the independents and multi-market operators that lead databases miss. You get up to three verified contacts for each company.
Written to the people who run the business.
Every email goes to an owner, a general manager or an operations lead at a contracting business. We only write to the business, so no homeowner is contacted. Each contact is verified before the first email. Anyone who asks to be removed goes on a do-not-contact list that applies to every campaign you run.
A pitch written the way contractors talk.
Owners can tell when an email was written by someone who doesn’t know their trade. Your account team works out the pitch with you: the angle for each trade, the offer, the proof, the tone and what to leave out. You approve it, and every email is written from that brief and what we know about the company.
We send every email, follow up, and hand off the replies.
We write each email from what we know about the company and send it from domains we set up and run, so your main domain never sends. We read and sort every reply. When someone is interested, we introduce your rep on the same email thread. You approve two things: who we contact and what we say.
See how AI SDR works →Your reps only see the replies worth their time.
Owners reply between jobs, and most replies are a no, a not now or an auto-reply. We read and sort every one. Your reps only hear about the people who want to talk, with background on each company. We schedule a follow-up for anyone who says later, and remove anyone who asks.
Built for the companies that sell to the trades.
What you sell decides who goes on the list and what the pitch says.
Software for the field
Dispatch, scheduling, estimating and customer management. The list is built by trade and by size, and the pitch speaks to the numbers an owner watches.
Financing and payments
Consumer financing, payments and insurance. The pitch leads with what a typical job costs, and goes to the owner or general manager who decides.
Equipment, supply and services
Manufacturers, distributors, staffing and training. The list is built market by market, so your reps work the territory they cover.
What you see each week, and any time you log in.
The list, the emails and the meetings, all in Casa.
Straight answers about outbound to the trades.
Can you find the operators we sell to?
Tell us the trades, the size of business and the markets. We build the list from 10M+ US businesses, sorted by location and trade, across HVAC, plumbing, electrical, roofing, restoration, solar and the specialty trades. It includes multi-market operators and franchise systems as well as independents.
Who do you email?
Owners, general managers and operations leads at contracting businesses. We only write to the business, so no homeowner is contacted. Anyone who asks to be removed is removed, and stays off every campaign you run.
Does it send from our domain?
No. Outreach goes out from secondary domains and mailboxes we register, authenticate, warm and monitor, at 25 sends a mailbox a day. Your primary domain never sends, and no domain or mailbox cost is passed through to you.
What do we have to do?
Approve two things: who we contact and what we say. After that, we hand your reps the interested replies, with background on each company.
When do the first emails go out?
Sending domains and mailboxes are set up in weeks one and two, deliverability is verified in week three, and the first sends go out in week four. Mailboxes warm for two weeks or more before they send.
Do you guarantee meetings?
No. What you see is every email sent, every reply and every meeting booked, by week, and we change the pitch when the numbers say we should.
What does it cost?
Three plans, Starter, Growth and Scale, sized by how many companies are on the list and how many emails go out a month. The pricing page has the details.
See which contractors you could be reaching.
Tell us the trades and the markets you sell into. We’ll pull a sample of the operators and contacts AI SDR would find, and show you the first pitch.