Discovery
A mined universe of 10M+ US businesses, pulled fresh per market on demand. Multi-location consolidated, industry-tagged, full profile on each. The local-buyer companies Apollo and ZoomInfo can't surface.
OUTBOUND · MANAGED AI We find the local buyers
We find the local buyers
other tools can't reach.
Your role is two approvals: the market and the pitch. We handle everything in between. You take the meetings.
TRUSTED BY OPERATORS ACROSS EIGHT INDUSTRIES
10M+ US Businesses Mapped
Week 4 First Sends Go Live
25 /day Emails Per Mailbox
Three motions. One foundation.
Discovery, crafting, routing. Three motions we run end-to-end, plus the infrastructure underneath.
Crafting
Emails tuned to how each local market actually buys. Industry-specific language, market-specific signals, and patterns from every conversation across the network, so each email reads like it knows their city.
Routing & Delivery
Sends go out, replies come in. When interest fires, we auto-introduce your salesperson on the thread. OOO, negatives, and unsubscribes get filtered out. Your team sees only real conversation candidates.
Before we send a single email.
Most outbound fails because the plumbing was never built. We start with two full weeks of infrastructure work before a single message hits an inbox: domains operated, mailboxes warmed, deliverability monitored. That's why reply rates collapse for other agencies at scale and ours hold.
WEEK 1-2 · FOUNDATION
Build the infrastructure.
Secondary domains acquired, mailboxes authenticated, warm-up sequences begin. Your primary domain stays untouched.
WEEK 3 · VERIFICATION
Verify deliverability.
Inbox placement tested across providers. Sender reputation built before scale. Your team approves the targeting list.
WEEK 4+ · LIVE OUTBOUND
Scale with safety.
25 sends per mailbox per day. Deliverability monitored 24/7. Reputation protected as volume grows.
Deliverability monitored 24/7Sender reputation guardedYour primary domain untouched
From research dossier
to personalized inbox.
Every email starts with a research pass: service mix, local rivals, business stage, and the angle most likely to land. Here's the dossier, and the three emails that came from it.
EA
Empire Aesthetic Center
Research complete 87s
SERVICE MIX BBL Photofacial · Injectables · Skin treatments · Laser resurfacing
LOCAL COMPETITORS Bakersfield Dermatology · Dermatology Spa Med · Ana Amparo Cardenas · Artius
BUSINESS STAGE Independent boutique · Scaling brand · Strong reviews
ANGLE IDENTIFIED Own category-specific search ("BBL photofacial near me") when competing with larger dermatology groups.
RESEARCHED FROM
Business site crawlLocal search resultsLocal presenceContact verification
WHICH PRODUCES THESE PERSONALIZED EMAILS
Apex HVAC dispatch: one fix that pays back in 30 days
Hi Mike, Apex HVAC runs 14 trucks across Phoenix. Multi-truck shops we work with cut dispatch time 35% after switching their service management. Worth a 15-minute conversation? Allyson
Researched: Apex truck count · Phoenix coverage · service management stackMeridian Law case intake: where do you lose the most leads?
Hi David, Most PI firms lose 30-40% of leads at intake: slow follow-up, missed calls, friction. We have a fix working at 12 firms now. Worth a 15-minute conversation? Allyson
Researched: Meridian office count · Houston PI market · case intake stackBBL Photofacial + Bakersfield: do you own that search?
Hi Chelsea, When someone in Bakersfield searches "BBL photofacial near me," does Empire Aesthetic Center show up first? With practices like Bakersfield Dermatology and Dermatology Spa Med competing for the same patients, owning that search result is not a given. Even for a practice with strong credentials.
Researched: Bakersfield competitors · BBL categoryYour buyers, plus everyone else's.
Every reply across the network informs your next move. We see what's working in your industry today, across thousands of conversations, and apply it to your campaigns.
10M+ businesses. Eight industries.
Local-buyer accounts surfaced from a registry Apollo and ZoomInfo can't match: industry-tagged, multi-location consolidated, continuously refreshed.
OUTBOUND · Boston, MA Legal-tech sequence to PI firms: "settled-not-settled" opener pulled 14% reply rate. Now running in 8 markets.
OUTBOUND · Phoenix, AZ Cold sequence to HVAC operators: 38% reply rate, 12 meetings booked this week. Pattern shipped to the Phoenix segment.
47 patterns shipped this month.
When a sequence breaks through in one market, we scale it across the network within 48 hours.
REPLY RATE 8.4% ↑ 1.2pt
MEETINGS 12 ↑ 15%
POSITIVE 21 ↑ 4
One dashboard. Outbound, end to end.
Reply rate, positive replies, meetings booked. Plain numbers, always on.
We're already speaking
to your buyers.
Casa sells into these eight industries. The operators we serve on the inbound side are the buyers you're trying to reach. We speak their language every day. Let us speak FOR you, to them.
From 0 outbound pipeline
to 147 meetings booked.
Home Services Co.
We needed to reach local service pros faster than our team could chase them. Dean Garland's Casa found the businesses, ran every sequence, and routed only the replies worth our time. We went from zero outbound to a full pipeline in 90 days.
Meetings Booked
147
from a standing start, in 90 days
Reply Rate
9.2%
Cost Per Meeting
$54
What We Ran
- Account Discovery
- Enrichment
- Sequencing
- Reply Routing
- Deliverability
Operators. Engineers. Marketers.
When operators, engineers, and marketers independently reach the same verdict, you can trust it.
Dean Garland's expert team are pioneers in digital marketing. They turn seemingly impossible tasks into growth opportunities, backed by extraordinary leadership.
Dean Garland's technology platform is wildly innovative. I've worked with their product teams in the past and they are top notch.
Dean Garland's deep SEO and paid media know-how reshaped how we engaged clients, raising the bar with clear, plain-language guidance.
We've worked with them for years and have consistently witnessed their impressive results, particularly in SEO.
Innovation and accessibility are baked into Dean Garland's culture.
They quickly understood our needs and delivered an action plan that produced results. We'd hire them again in a heartbeat.
How Casa compares.
Apollo. Outreach. In-house SDR.
ApolloOutreachIn-house SDRCasa
Local Discovery National firmographic database. Can't surface local-buyer segments.Sequencing engine. Doesn't surface buyers at all.Prospects from Apollo/ZoomInfo. Same coverage gap.10M+ local buyers across eight industries: surfaced, tagged, ready.
Messaging No emails. Contact data only.Templates you write yourself.Generic outbound copy. SDRs write what they can.Sweet-spot emails tuned to each local market's language.
Infrastructure You bring your own. Hope your domain reputation survives.You bring your own. The tool will cap your sending.Set up by you. Damaged when scale outpaces it.We own and operate it: domains, mailboxes, warm-up, deliverability.
Reply Handling Not their job. Everything goes to you.Every reply lands in your inbox. OOO included.SDRs catch what they can. OOO often slips through.Auto-intros on interest. OOO, negatives, and unsubscribes filtered.
Reporting Usage dashboards only.Sequence metrics. You build the views.SDR-level reports. Spreadsheets and Slack updates.Live dashboards. Reply rate, positive replies, meetings. Daily.
When will I see my first meetings booked?
Week 4 to first sends, week 4-6 to first meetings, typically. Weeks 1-2 we build the sending infrastructure (domains, mailboxes, warm-up). Week 3 we build your target list from the 10M+ business registry. Week 4 mailboxes are warmed and live at 25 emails/day each. First meetings book as replies fire and interest intent triggers auto-introductions to your sales team.
Is the sending infrastructure included or extra?
Included. Casa owns and operates everything: secondary sending domains, all mailboxes, warm-up, deliverability monitoring, and the platform itself. No separate infrastructure bill, no add-on tools you have to source yourself.
Is there a contract minimum?
90 days initially. The minimum window for the system to warm up, build your target list, and run enough sequences to read signal. After day 90 it's month-to-month.
Will outbound damage my brand or domain reputation?
Not the way we run it. Casa never sends from your primary domain. Every send goes through dedicated secondary domains we own and operate for you. A conservative 25 emails per mailbox per day keeps sender reputation strong. If a domain ever takes a hit, your brand stays insulated. That's the whole point of the infrastructure work.
Do you replace my SDR team or work alongside them?
Either. Casa can fully replace outsourced or in-house SDRs, or it can sit alongside them, feeding qualified replies into your existing sales motion. Most clients use the latter: their AEs take the meetings Casa surfaces while their SDRs keep working their own lanes.
What happens with hot replies: do you respond or just pass them?
When interest fires (positive reply, meeting request, qualifying question), Casa auto-introduces your salesperson directly in the thread. Out-of-office, negatives, unsubscribes, and hostile messages are filtered out. Your team only sees real conversation candidates.
Ready When You Are Built once.
Built once.
Compounds forever.
Book a strategy session. We'll show you exactly where the platform can fill your pipeline, and what the system looks like in action.