Reach the local businesses that buy your software, and hand your reps the ones who reply.
Local business owners are busy and hard to reach. You tell us who you want to sell to. We find them, write to each one in plain language, and hand your reps the ones who want to talk.
The businesses we can reach.
Local businesses in these industries and more, from independents to multi-location groups, found by what they do and where they are.
Buyers found by industry and by city.
Tell us who you sell to: which industries, what size of business, and where. We build the list from 10M+ US businesses, sorted by location and by industry. Apollo and ZoomInfo find national companies. We find the local ones: the practices, contractors and firms. You get up to three verified contacts for each business.
Written to the people who run the business.
Every email goes to an owner, a general manager or an operations lead. We only write to the business, so none of its customers is contacted. Each contact is verified before the first email. Anyone who asks to be removed goes on a do-not-contact list that applies to every campaign you run.
A pitch written the way owners talk.
Owners can tell when an email was written by someone who doesn’t know their business. Your account team works out the pitch with you: the angle for each industry, the offer, the proof, the tone and what to leave out. You approve it, and every email is written from that brief and what we know about the company.
We send every email, follow up, and hand off the replies.
We write each email from what we know about the company and send it from domains we set up and run, so your main domain never sends. We read and sort every reply. When someone is interested, we introduce your rep on the same email thread. You approve two things: who we contact and what we say.
See how AI SDR works →Your reps only see the replies worth their time.
Owners reply when they get a minute, and most replies are a no, a not now or an auto-reply. We read and sort every one. Your reps only hear about the people who want to talk, with background on each company. We schedule a follow-up for anyone who says later, and remove anyone who asks.
Built for software companies that sell to local businesses.
Who buys from you decides who goes on the list and what the pitch says.
Software for practices
Healthcare, dental and aesthetics. The list is built by specialty and size, and every email goes to the people who run the practice.
Software for the field
Home services, property and construction. The list is built by what each business does and where, and the pitch speaks to the numbers an owner watches.
Software for firms
Legal, financial and insurance. The list is built by service and size, and the pitch speaks to the hours a partner wants back.
What you see each week, and any time you log in.
The list, the emails and the demos, all in Casa.
Straight answers about outbound for software companies.
Can you find the buyers we sell to?
If your buyers are local businesses, yes. Tell us the industries, the size of business and the cities. We build the list from 10M+ US businesses, sorted by location and by industry, across healthcare, home services, legal, financial, aesthetics and care. It includes multi-location groups as well as independents.
Who do you email?
Owners, general managers and operations leads. We only write to the business, so none of its customers is contacted. Anyone who asks to be removed is removed, and stays off every campaign you run.
Does it send from our domain?
No. Outreach goes out from secondary domains and mailboxes we register, authenticate, warm and monitor, at 25 sends a mailbox a day. Your primary domain never sends, and no domain or mailbox cost is passed through to you.
Does this replace our SDR team?
That’s up to you. Some companies use it in place of an SDR team. Most run it beside their reps, who take the demos while we find new companies and sort the replies.
When do the first emails go out?
Sending domains and mailboxes are set up in weeks one and two, deliverability is verified in week three, and the first sends go out in week four. Mailboxes warm for two weeks or more before they send.
Do you guarantee demos?
No. What you see is every email sent, every reply and every demo booked, by week, and we change the pitch when the numbers say we should.
What does it cost?
Three plans, Starter, Growth and Scale, sized by how many companies are on the list and how many emails go out a month. The pricing page has the details.
See which buyers you could be reaching.
Tell us what you sell and who buys it. We’ll pull a sample of the businesses and contacts AI SDR would find, and show you the first pitch.